UA Grad Finds Niche in Jewelry

Whitney Wilkening
Whitney Wilkening

Even in hard times, 'bling' sales sparkle. How do you sell jewelry in a recession? Make a woman feel like a million bucks - for about fifty bucks. Just ask Whitney Wilkening.


She graduated from the University of Arizona with a degree in retailing and consumer sciences in 2008 and now owns a successful jewelry line in New York, Bling By Wilkening.


She stopped by the campus on Tuesday for a show and scholarship fundraiser. She even sold some sparkly pieces to her professors.

Read more at; http://cals.arizona.edu/fcs/node/656

Released date: 
Oct 28 2010